7 stats every finance marketing team should know
Financial marketers must be on top of the latest trends and statistics if they want their financial marketing to succeed. Understanding what drives marketing success and learning from key marketing mistakes is a way finance brands can remain competitive. Marketing data is the key for finance brands to continue to progress and enrich the experiences of customers.
1. Mobile-friendly web design is a must for finance brands
2. SEO is more important than ever for financial marketing
51% of accounting, 81% of loans and mortgage, and 33% of banking consumers did not have one company in mind while searching.
3. Gain a higher ROI through content marketing
Content marketing costs 62% less than traditional marketing and generates more than 3x as many leads per dollar spent.
4. Generate leads through a strong SEO strategy
For Content marketing insights and tactics specific to the needs of financial marketers.