How super brands are using tech to get customers to care
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Reshaping the conversation
17 August, 2017
If superannuation brands want younger generations to actively engage and become advocates for the brand, they need to bring tech into the equation.
5 MINUTE READ
Why finance brands should embrace biometrics
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It's what customers want
27 July, 2017
From fingerprint scanning to iris recognition, selfies to voice tracking, UK banks are embracing biometric security to improve their customer experience.
4 MINUTE READ
5 ways insurance brands are using gamification to cut claims
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And have some fun
4 July, 2017
We showcase insurance brands who are using gamification to achieve benefits for the business and their customers.
5 MINUTE READ
Why chatbots will rule everyday banking
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It's only 2 or 3 years away
1 June, 2017
In our continuing investigation into AI and the banking industry, we interview Jake Tyler, CEO of Vancouver-based fintech startup finn.ai.
7 MINUTE READ
VR for financial brands
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Novelty today, reality tomorrow
25 May, 2017
If a 2016 report from Bank of America Merrill Lynch is to be believed, virtual reality could help financial brands strike up new conversations with customers.
7 MINUTE READ
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An antidote to falling reach
4 May, 2017
We talk to Leon Bombotas about Newsroom.ly, the content marketing tech platform he founded, and his mission to allow storytellers to easily measure content performance.
5 MINUTE READ
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Hello, is anyone there?
18 April, 2017
With the introduction of Apple’s Siri, Amazon’s Alexa, and OK Google, voice recognition is increasingly sophisticated and is already impacting how consumers interact with brands.
3 MINUTE READ
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Chatbots and voice recognition
6 April, 2017
Following his trip to SXSW, Teachers Mutual Bank’s Head of Digital, Gerard Smith, offers a glimpse into the future of how finance brands will increasingly use artificial intelligence.
5 MINUTE READ
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Passion project to fintech startup
4 April, 2017
Jude founder Ben Lynch shares his vision for an enhanced customer experience in retail banking.
5 MINUTE READ
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It's time to cut the cord
15 March, 2017
Cheddar SVP Melissa Rosenthal reveals how the live-streaming startup is bringing sexy back to the finance sector.
5 MINUTE READ
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Leverage what you know
14 March, 2017
Data Scientist is a business intelligence role that has seen its profile skyrocket - and businesses serious about content strategy are capitalising on their insights to predict and profit.
3 MINUTE READ
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Get ready for your close up
7 March, 2017
With innumerable pieces of content published online each day, companies can't longer afford to put generic fare in front of their audience. Enter the era of personalisation.
5 MINUTE READ
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The old guard gets tech-savvy
19 January, 2017
Insurance companies and super funds become more cool and relevant as they embrace the mobile market with a host of new apps.
3 MINUTE READ
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Banks embrace technology
5 January, 2017
VR is creating a much deeper connection between people and their finances, on a level that is both intuitive and immersive.
5 MINUTE READ
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Can robots really write?
27 December, 2016
In a prediction from Gartner, by 2018 20% of business content will be “authored by machines”. Is this really a tangible possibility or mere science fiction?
3 MINUTE READ
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Is your website ready?
22 December, 2016
Is our website mobile-friendly? That should be the question businesses ask as Google moves into a new phase of indexing, showing preference to websites optimised for mobile devices in search results.
5 MINUTE READ
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Personalisation and better results
20 December, 2016
The term Big Data has been noise on the internet for years but, like many popular catchphrases, what it actually means to brands remains somewhat muddied. We clear the waters.
5 MINUTE READ
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Brands, get ready for your close up
15 December, 2016
From Periscope and Meerkat to Snapchat and Facebook Live, how are live streaming apps being used by brands and users alike?
3 MINUTE READ
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Beyond traditional techniques
12 December, 2016
In an industry awash with evermore confusing terminology and acronyms, it’s hard to distinguish between just another buzzword and something that perhaps has a little more bite. So where does current favourite ‘growth hacking’ fit in?
3 MINUTE READ
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Clear destination pathways
10 November, 2016
The Dubs Annabel Hodges explains why your website's UX should not be an afterthought: The destination is part of the content journey.
3 MINUTE READ
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Making money from church change
3 November, 2016
No, it’s not a new hipster snack: Acorns and Cheddar are finance products changing the way Millennials invest.
5 MINUTE READ
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The times they are a changin'
4 October, 2016
Interconnectivity has enormous implications for the banking end of town, and opportunities that could deliver greater security and bigger profits.
5 MINUTE READ
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The future of FinTech
27 September, 2016
Investors in the FinTech market believe there is growing demand for new finance technology, moving away from traditional banking and creating new user habits.
5 MINUTE READ
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Before it takes over the world
20 September, 2016
What do you get when you cross big data with intuitive programming? Cognitive tech. Here’s what it can do.
3 MINUTE READ
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Coming soon
27 November, 2015
We cast our predictions as to what 2016 will bring in terms of technical revolutions for the content marketing world.
3 MINUTE READ
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Photography
10 July, 2015
The Dubs' social media director Andrew Frith demonstrates the power of imagery by turning his passion for photography into an active online community.
5 MINUTE READ
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Virtual reality
3 July, 2015
Is the long wait over? Is virtual reality here? It's certainly on the march, from Google's humble Cardboard to brave new offerings from Samsung, Sony and Microsoft... and it presents major opportunities for marketers.
5 MINUTE READ
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Want vs need
24 June, 2015
When it comes to buying really cool-looking, wickedly functioning new gadgets, let's not kid ourselves it's about need.
3 MINUTE READ
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GOOGLE GLASS
12 June, 2015
Looking forward to a future where everyone's swiping the air randomly and watching videos nobody else can see? That's Google Glass world and it's coming, probably.
3 MINUTE READ
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Crickets
8 June, 2015
The Google-backed software gives little away in terms of its functionality or accessibility, but the mystery is all too enticing.
2 MINUTE READ