Winner Investment Week Awards 2021 - Little book of data - AvivaThe Dubs - Small Agency of the Year - Creativepool People's ChoiceAberdeen Standard Investments - Winner of Marketing and Innovation Award - Campaign InnovationFinancial Marketer - Winner of the APAC Content Moguls 50 Awards 2020 - Category B2B BrandFirst State Investments - Winner of Marketing and Innovation Award - Digital Marketing Campaign of the YearAviva Investors - Best Publishing - Creativepool People's Choice
Yvette is one of the Aussie minorities in the office. A former magazine journalist and editor, she is a two-time Logies' red carpet survivor who transitioned to digital just before the print ship sank. She has created for content for brands both big and small and her hobbies are varied and include both wine and cheese.
We spoke to the Dubs’ Research and Social Media Director, Andrew Frith, to find out what financial marketers need to know about the iOS updates that have transformed the way marketers are able to use data.
Content marketing should be a part of every asset manager's overall strategy, but creating and executing an effective content marketing strategy is no small task. Here we explain the benefits and take a look at three asset managers doing it well.