13 May, 2021
From the content that performs best to the LinkedIn marketing products that are most relevant to finance brands, we help financial marketers learn the ropes of LinkedIn marketing.
25 September, 2020
In LinkedIn’s expanding repertoire of tools, we look at where LinkedIn Showcase and LinkedIn Life pages could sit in your finance content marketing strategy.
Get your posts prioritised
8 September, 2020
A finance brand that knows its way around the LinkedIn algorithm has a far greater chance of getting its posts prioritised in members' feeds and minds. Here’s how to tailor your activity to gain maximum visibility and ROI.
6 August, 2020
3 July, 2020
Two years on, we reveal the new contenders for the top CEO LinkedIn profiles for finance brands and unpack what sets their profiles apart.
Personal but professional
30 June, 2020
As LinkedIn continues to evolve, the launch of LinkedIn Stories offers financial marketers an opportunity to build more personal connections on the platform.
Another string to the bow
5 March, 2019
LinkedIn adds another string to its highly credible bow with Linkedin Live video functionality.
19 October, 2018
You’ve captured their attention, now it’s time to drive high net worth investors down the sales funnel by pro-actively targeting them on LinkedIn.
16 October, 2018
Research shows high-net-worth individuals are riding the digital revolution, and LinkedIn ranks high on their trusted reading list.
Sleeping with the enemy
13 September, 2018
How do big social platforms like Facebook, LinkedIn, Twitter, YouTube and Instagram use competing social platforms? The answer is a lesson in amplification.