What financial marketers need to know about Threads
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Twitter takeover?
31 August, 2023
Threads is the new hyped social media app. A direct competitor to Twitter (X), Threads offers a new channel to connect with clients - but should finance brands be on it?
5 MINUTE READ
How to talk to people tired of the sell
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Content marketing’s your answer
22 June, 2023
In some corners of the financial sector, content marketing feels like the advertising it was intended to replace. Make sure you’re not guilty of the sell.
2 MINUTE READ
Personalised content helps capture the mass affluent opportunity
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Snare your share
11 May, 2023
Mass affluent investor numbers are growing globally. Asset managers will play an increasingly important role in servicing them, providing funds that match their needs and values. Wealth managers must also shake up their offerings, including the personalised content they provide.
3 MINUTE READ
How to use content marketing to retain clients
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Coming back for more
6 April, 2023
Client retention should be a priority for all finance brands. Here we explain how content marketing can improve your client retention strategies.
5 MINUTE READ
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A winning formula
7 December, 2022
We spoke to The Dubs’ Senior Social Media Specialist, Sadiye Booker, to find out how financial marketers can craft an effective and sustainable digital media plan.
3 MINUTE READ