Create personal connections with user generated content
//
Give your customers a voice
3 August, 2021
With 79% of people saying user generated content impacts their purchasing decisions, it’s time finance brands got customers involved in their content marketing strategy.
4 MINUTE READ
Are you making the most out of your original research?
//
show-and-tell
13 July, 2021
With 87% of financial marketers believing their data is their most under-utilised asset, it’s time to consider how finance brands can maximise their original research.
4 MINUTE READ
Why music and sound can’t be an afterthought in a brand video
//
Hit the right note
11 March, 2021
Partner and composer at Klang Studios, Ryan Grogan stresses why finance brands can’t just hit any old note in a brand video.
4 MINUTE READ
How to maximise your finance content marketing budget
//
Stretch your marketing dollars
8 October, 2020
We look at the strategies finance brands of all sizes can use to stretch their finance content marketing budget.
3 MINUTE READ
How to tackle sensitive topics in finance content marketing
//
Tread softly
5 August, 2020
While many finance brands steer clear of sensitive topics in finance content marketing, there’s both an opportunity and a duty to be fulfilled.
3 MINUTE READ