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A need for flexibility
22 February, 2022
In 2022, financial relationships are evolving and couples are demanding greater flexibility and money management tools from their finance brands. So, how can you keep up?
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Rock star finances
12 October, 2021
The recent launch of nerve neobank, a financial service dedicated to musicians, highlights an opportunity for finance brands to capitalise on micro-niche trends to reap big rewards.
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Turn indifference into care
16 April, 2020
A valuable example for all global finance brands, Australian neobank Up tells how they’ve used content marketing to snap customers out of a state of apathy towards finance.
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Say that you love me
12 September, 2019
While the idea of brand love may seem unattainable for retail banks, a new study tells how to light the spark for a lifetime of customer love.
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Trust, a priceless commodity
16 July, 2019
With customer trust becoming a rare commodity in the global banking world, we look at what has earnt the world’s most trusted banks this priceless accolade.