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They're the here and now
28 July, 2021
With 41.3% of customers using a chatbot to make a purchase, chatbots are no longer a futuristic technology but an everyday staple for finance brands.
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Don't market blindly
16 July, 2021
With 64% of marketing execs ‘strongly agreeing’ data-driven marketing is crucial, we’ve looked at the stats to bring you seven ways to help your finance marketing succeed.
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Study their tactics
16 December, 2020
We look to the battlefields of competing BNPL brands to study the tactics winning them millions of millennial customers.
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AI, social marketing and more
11 August, 2020
Research reveals the digital tools high-performing marketers are increasingly using to remain competitive and the finance brands already embracing them.
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It's in the computer?!
3 October, 2019
As the finance industry makes the shift to digital, financial marketers are facing various digital challenges as they struggle to keep pace as market and consumer trends evolve.