How to balance a paid, earned and owned media strategy
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How to get it right
9 November, 2022
We spoke to The Dubs’ Social Media Strategist, Tara Cimino, to find out how finance brands can balance a paid, earned and owned media strategy and why they should.
3 MINUTE READ
Finding your niche as a finance brand
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Understand your customers
27 October, 2022
To engage clients and create a strong financial marketing strategy, your message needs to be specific and targeted. Understanding your niche audience can help you to achieve this.
3 MINUTE READ
3 examples of great financial content marketing
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This year's standouts
26 October, 2022
To gain inspiration and learn from other finance brands, we take you through three great financial content marketing examples and explain what they’re doing right.
4 MINUTE READ
7 reasons for finance brands to start creating infographics
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Explain complex information succinctly
3 October, 2022
Infographics can help distil complex financial information into easy-to-understand and engaging content. Here’s why your finance brand needs to adopt infographics.
2 MINUTE READ
5 stats about digital financial marketing you need to know
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Everything you need to know
30 August, 2022
Digital financial marketing can help your finance brand nurture leads and convert clients. Here are 5 reasons why it can’t be an afterthought.
2 MINUTE READ