gen-z-marketing

Traditional banks vs Fintech: who does Gen Z trust more?

Traditional banks vs Fintechs: who does Gen Z trust more?

Fintechs win the battle for trust

18 January, 2022

New research has found 66% of Gen Z now trust fintech brands more than traditional banks, indicating a growing demand for integrated financial management tools and inclusive designs.

4 MINUTE READ

Social media

TikTok Cheat Sheet for Financial Marketers

Make sense of the trends

12 August, 2021

The trends and behaviours on TikTok can at times be baffling. We’ve compiled a TikTok cheat sheet to help financial marketers make sense of it all.

5 MINUTE READ

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FinancialMarketer

From strategy through to content production, distribution and measurement, we can help.

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