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Don't swing and miss
13 May, 2021
From the content that performs best to the LinkedIn marketing products that are most relevant to finance brands, we help financial marketers learn the ropes of LinkedIn marketing.
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But there's light in LinkedIn
18 February, 2021
Facebook may have pulled the plug on news in Australia, but for financial marketers, LinkedIn represents a more trusted and credible channel for distribution.
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Benedict Kingsmill, senior client partner, financial services vertical, LinkedIn
29 October, 2020
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Pros and cons
25 September, 2020
In LinkedIn’s expanding repertoire of tools, we look at where LinkedIn Showcase and LinkedIn Life pages could sit in your finance content marketing strategy.
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Get your posts prioritised
8 September, 2020
A finance brand that knows its way around the LinkedIn algorithm has a far greater chance of getting its posts prioritised in members' feeds and minds. Here’s how to tailor your activity to gain maximum visibility and ROI.