//
Become a household name
25 May, 2021
We investigate how two financial investing apps used podcast advertising to gain a cult following with millennial women hungry for financial education.
//
When knights are podcasting
18 May, 2020
If you’re looking for a sure sign there’s a place for podcasts in the finance marketing mix, a knight podcasting for a global asset manager is it.
//
Worth a listen
28 April, 2020
Generating four times more brand recall than digital display ads, the value of podcast advertising is worth a listen for every finance brand.
//
Make waves
17 March, 2020
As podcast popularity continues to grow, we look at the best podcast platforms and recording tools for finance brands, and whether technology could be a barrier to entry.
//
Now discoverable
8 November, 2019
With finance podcasts now showing directly in Google’s search results, the final hurdle discouraging finance brands from producing podcasts has fallen?