Build your social following and brand authority
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Earn your authority
4 April, 2019
Your social following sends a public message about how well your brand resonates with its target audience - and it takes the right content to build it.
3 MINUTE READ
Tell me you're not still planning content in excel
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No more spreadsheets
22 November, 2018
Loomly, a new player in social media management has joined the mix, putting the old spreadsheet approach to planning social content to shame.
3 MINUTE READ
Why fake YouTube views are too good to be true
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Don’t fake it to make it
30 August, 2018
Buying fake YouTube views may seem like a good way to build your social presence and beat competitors, but it puts your brand reputation at great risk.
5 MINUTE READ
AMP Stories: Google unveils a new format for storytelling
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Interactive storytelling
27 February, 2018
Google competes with Snapchat, Instagram and Facebook’s Discover/Stories products with the unveiling of AMP Stories.
3 MINUTE READ
What social media giants are doing to tackle fake news
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Fighting back
22 February, 2018
In an age of fake news and misinformation, instead of accepting defeat, the social behemoths have come out swinging.
4 MINUTE READ