
9 February, 2023
We spoke to The Dubs’ Senior Social Media Specialist, Sadiye Booker, to understand why financial marketers need a diversified social media approach.

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Make sense of the trends
12 August, 2021
The trends and behaviours on TikTok can at times be baffling. We’ve compiled a TikTok cheat sheet to help financial marketers make sense of it all.

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Don’t forget to follow me
6 August, 2021
Far from just a vanity metric, a follower campaign is critical to building a captive audience that finance brands can nurture over time.

23 July, 2021
With 86% of investors now consulting a finance brand or executive’s social media channels, it’s never been more important to understand the social media marketing trends for asset managers.

1 July, 2021
Instagram Reels are winning the fight against declining organic traffic and helping finance brands get discovered by a broader audience on Instagram.