social-media-trends-for-asset-managers

How content marketing can nurture relationships with investors

Content marketing for asset managers: how to nurture leads

Attract investors

4 August, 2022

Downloadable PDFs on their own simply aren’t cutting it anymore, clients want engaging content. Here we explain how asset managers can nail their content marketing strategy.

2 MINUTE READ

Strategy

Digital experience: Where asset managers are falling behind

Ditch downloadable PDFs

8 June, 2022

According to McKinsey, asset managers are behind the rest of the finance industry when it comes to delivering a great digital experience. Here we explain how you can catch up.

3 MINUTE READ

Strategy

What performs best for asset managers on social media

Videos are out on top

3 February, 2022

The vast majority of asset managers are on LinkedIn and Twitter, yet the highest engagement is seen through videos on YouTube. So, what can you learn from asset managers on social media?

2 MINUTE READ

Strategy

How asset managers can get Gen Z on side

A new generation of investors

9 December, 2021

Soon to be one of the largest and wealthiest generations, asset managers wanting to build loyal relationships with Gen Z need to reconsider the way they market their investing services.

3 MINUTE READ

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