How much video content is needed to make a splash on YouTube?
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Dip your toe in
23 October, 2018
Many finance brands shy away from producing regular video content based on cost. We look at how to test the water and achieve more with less.
5 MINUTE READ
How Facebook, LinkedIn, Twitter use other social platforms
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Sleeping with the enemy
13 September, 2018
How do big social platforms like Facebook, LinkedIn, Twitter, YouTube and Instagram use competing social platforms? The answer is a lesson in amplification.
6 MINUTE READ
Why fake YouTube views are too good to be true
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Don’t fake it to make it
30 August, 2018
Buying fake YouTube views may seem like a good way to build your social presence and beat competitors, but it puts your brand reputation at great risk.
5 MINUTE READ
YouTube what Ed Sheeran can teach you about video
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School of rock
29 May, 2018
Some of the world’s most-watched YouTube music videos remind us about basic content marketing principles.
5 MINUTE READ
How finance brands can master YouTube
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Shake the status quo
21 September, 2017
Google's banking industry manager, Natalie Invernizzi works with brands on YouTube every day. She talks strategy and shares how finance brands can access the top 5% of YouTube content.
6 MINUTE READ