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Top 10 Australian general insurers on social media

Apr-Jun 2018

Close to two years on from our first reveal of the Top 10 Australian general insurers on social media we look at the reach and engagement the general insurers have achieved across Facebook, Twitter, LinkedIn and YouTube. Given the impact social content can have for finance brands, the insurers reach and activity leave a lot to be desired.

General insurers social media report

Top 10 Australian general insurers on social media

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Andrew Frith
Andrew’s career in digital media spans 5 continents and more than 20 years. His research and analysis has been used in major global projects and campaigns for finance and media brands in Australia, UK and Asia.